Monday, September 20, 2010

Kraft Eden's Sarap ng Pasko: World's Longest Christmas Celebration

It was a busy Saturday afternoon because after attending NomNomClub's first anniversary, I, together with the other bloggers, rushed to SM Mall of Asia to witness the world's longest Christmas celebration with Eden's Sarap ng Pasko: 100 Days of Christmas.

As early as September 4, Eden Cheese -- the country's well-loved cheese brand spearheads the world's longest Christmas celebration with Eden's Sarap ng Pasko:  100 Days of Christmas.

We were surprised to see 100 unique cheese-based dishes from 100 towns nationwide to compete as the country's number one dish.  I was happy to see representatives from Las Pinas City (yes, everyone knows I live here), La Union and Pangasinan (and yes, I spent my teenage years on both towns.)  I am really proud they are included in the list.

Las Piñas Boys Choir serenaded us with early Christmas carols.  Cute little boys!

Pilipinas Got Talent Finalists graced the event as Kraft Eden unveil it's blue-lit Christmas tree at SM MOA Music Hall.

And as "The Company" singers grace the audience with their soothing voices, foodie bloggers enjoy Cafe 5845's  oozing-with-cheese recipes.

First time to see a cheese fountain and I love to dip small, soft churros-like bread here.  I thought it was salty but surprisingly the taste was subtle (not so salty, not so sweet).

And I keep coming back for these sweet treats especially the cream-puff-like dessert.  Crunchy on the outside, chewy inside and drizzled with chocolate on top.  Heavenly!  It was made more creamy by Eden Cheese (but you won't notice the cheese.)

From Cafe 5845, let's go to some of the participating towns and their very own original cheese dish.

Vote for your town and help them win P2,000,000 support fund and P100,000 for yourself.  Just send an Eden carton and be counted.  Visit or call 72-PASKO for more details.

NOW, these are the town dishes I will surely vote for.  You know why?  It's either I used to live in these towns or there's something special I love about these towns  (i.e. my parents grew there, I've visited the place, I was born on that city, and there's something I love about that place).

Vegetable Florets con Cheese -  Agoo, La Union

What's the town known for?

The town of Agoo is known for their strong faith and devotion. The miracles that have happened in this place like ; the resurrection of a dead five-year old girl and the earthquake of 1892 where the image of Nuestra Senora de Caridad was not damaged have made Agoo famous. So get to know more about this town and have their Vegetable Florets con Cheese while you’re at it.

Cheesy Gluttonous Rice Roll - Alaminos, Pangasinan

What's the town known for?

Alaminos is the home of the world-famous Hundred Islands Natures Park, the very first National Park in the Philippines. With the Hundred Islands known the world over, Alaminos is one place a nature savvy would want to go to. But as for the foodies, indulge in their Cheesy Glutinous Rice Roll and get to appreciate their caves and giant clams as well.

Cheese Boom Bomb (Granada) - Las Piñas City

Once home to former President Emilio Aguinaldo, Las Piñas City is an one of the prominent tactical locations in the South during the Spanish Colonization. Recognized as the most peaceful and cleanest city and Hall of Famer in “clean and green” by the Prestigious Global 500 Roll of Honour of the United Nations Environment Programme, (UNEP), it houses the Bamboo Organ–known as a National Cultural Treasure. Hear the chimes of this monumental spot and be blown away by this city’s Cheese Boom Bomb.


After posting this,  I have already collected 3 wrappers and that means I have 3 entries!!!  Good Luck everyone!  Last submission of entries will be tomorrow, December 1, 2010.

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